Is a rural tourism 3.0 possible?

Tourism blog

Digital camping ... It sounds antagonistic, right? The truth is that, in the XXI century, it should not be such a strange association. The digital age affects all areas of activity and that implies a change in the culture of all professionals. In the case of the tourism sector, this statement is especially significant.

According to a study published by ESIC, the tourism sector will be the sector that will spend the most on new technologies and digitalization during the coming years. Tourism is very focused on the final consumer, so, for the professional of the sector, detecting opportunities and changes in tourist habits is a priority.

In the case of ecotourism, the digital era offers a more complete experience to the traveler. In addition, new technologies have eliminated certain barriers that, until now, slowed down the most urban profile. Now it is possible to stay in a campsite and enjoy all the amenities offered by a hotel.

What is an innovative camping?

Innovative campsites are those that, in addition to respecting the environment, are capable of providing a personal and unique experience to the user. In many cases, the use of new technologies is essential to achieve this customization of each holiday offer.

In addition to aspects related to sustainability, such as the use of efficient energy systems or the impact on the environment, Tourism 3.0 implies doing everything possible to facilitate the traveler's stay. From the moment of reservation until your return home.

The most innovative campsites

Camping 3.0 is an initiative that already has a long journey in many regions of the world. In Madrid, in the Lozoya Valley, Monte Holiday is located, which according to the Spanish Federation of Camping Entrepreneurs (FEEC) is the most innovative campsite in Spain.

This recognition towards the holiday proposal offered by Monte Holiday is, to a large extent, due to its 100% ecological offer. From this tourist complex they offer the possibility of staying in wooden cabins, using 100% renewable energy or enjoying mountain sports.

Monte Holiday management encourages guests to accept an environmental policy of commitment to the environment and respect for the environment in which they are staying. The idea is to promote a "behavior consistent with the environment" ensures Antonio Gonzalo Pérez, manager of Monte Holiday.

Rural tourism lives a golden age. Being up to date and trying to bring excellence to each activity is essential to achieve success. You can also do some agrotourism in Mallorca.